Etihad has partnered with Warner Bros World Yas Island Abu Dhabi on a branded aircraft and an exclusive themed lounge at Zayed International Airport (AUH) in Abu Dhabi.
The collaboration marks the first ever partnership of its kind in the region, allowing airline guests to step into immersive ‘escapes’ within the lounge and aircraft, offering them a taste of the theme park experience.
As part of the collaboration, an Etihad Boeing 787 Dreamliner has been decorated with iconic Warner Bros. characters. Looney Tunes icons feature on one side of the fuselage, while the other side showcases the heroic feats of DC Super Heroes.
The exclusively branded aircraft was unveiled to the public on July 25, 2024 at a spectacular launch event held at Warner Bros. World in Yas Island, Abu Dhabi
Young guests up to the age of 10 flying on Etihad Airways’ long-haul flights will also receive brand new Warner Bros. World Kids Packs that are being rolled out across the network this summer. Infants traveling will receive a DC Super Hero themed soft blanket, while toddlers and pre-school aged kids will receive goodies such as a branded backpack, Super Hero cape, water bottle and activity kit.
Warner Bros. World Abu Dhabi will also debut its exclusively branded, dedicated children’s lounge within the Etihad Airways Lounge at Abu Dhabi Airport. The whimsical lounge experience will give travelers a taste of the theme park experience just before flying.
In a statement, Antonoaldo Neves, Etihad Airways’ Chief Executive Officer, said. “Building on the strong reputation we have built as a family-friendly airline, we’re thrilled to take our partnership with Warner Bros. World to the next level.”
“Our Looney Tunes and DC Super Hero themed aircraft will take our brands to destinations worldwide promoting one of Abu Dhabi’s many attractions. We look forward to welcoming more and more visitors inspired to visit our home, Abu Dhabi, and in particular delighting our Little VIP guests while they journey with us,” Neves continued.